Nº 01Event
FrontifyStanding out isn't optional. Marketing and communications agency specialised in the events industry: experiential marketing, live campaigns and live content that convert.
We make venues, suppliers, agencies and brands in the events industry stop being "just another one" and become the one. No smoke and mirrors. Strategy, creativity and results.
What we make
Your brand,
everywhere,
all at once.
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Manifesto
The events industry is packed with suppliers. Very few manage to stand apart. We get inside your brand, dig out what makes you unique and turn it into messages that hit, differentiate and sell. No smoke, no empty buzzwords. Because in an industry this noisy, if your message doesn't move people or leave a mark, it simply disappears.
Borja & Héctor · Founders15+ years in the events industry
Who do we
work for?
Anyone who makes a living from events. And brands that put their message on the line, live.
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Venues and spaces
Hotels, estates, rooftops, convention centres and one-of-a-kind spaces that want a diary full of corporate events.
See howEvent suppliers
Catering, AV, production, set design, furniture, performers, transport. If you serve the industry, we make you indispensable.
See howAgencies and DMCs
Event agencies, DMCs and organisers whose brand needs to live up to what they produce.
See howBrands that go live
Brands that launch, activate and communicate live: experiential campaigns, pop-ups, roadshows and real-time content.
See howWhat we do
(really well)
Twelve tools. One concept tying it all together. We combine them into a yearly plan built around your business.
- 01MICE brand strategy Positioning, value proposition and sales narrative built for the people who buy events: corporate, agencies, associations, incentives and congresses.
- 02Experiential marketing We turn your brand into something people live. Experiences, activations and moments people remember and share.
- 03Live content Content created and published during the event. Photo, video, reels and stories in real time, not three weeks later.
- 04Live campaigns Campaigns that are born, grow and explode at an event: before, during and after. With landing page, invitations, QR and content.
- 05AI marketing AI applied to your communications: multi-format, multilingual content, visibility in ChatGPT and Gemini, assistants that handle leads and automations that never forget anyone.
- 06Custom apps and tools Software built for the industry: venue management, supplier quotes, apps for large events and conventions, and all your campaigns in one tool.
- 07Websites with SEO + AI Fast, conversion-focused websites written so Google and AI assistants find you when someone searches for what you do.
- 08Social media Instagram and LinkedIn with strategy, calendar and native formats. Valuable content, not just promotion.
- 09MICE photo & video HD audiovisual material of your space or service, designed to sell events. Includes a MICE-focused WalkAround.
- 10Sales deck A deck that sells instead of listing: cases, capabilities, formats and benefits told for whoever has to decide.
- 11Newsletter & email A monthly MICE and events newsletter that keeps you top of mind with organisers.
- 12Google & Meta ads Acquisition campaigns to reach whoever is looking for a venue, a supplier or an agency right now.
Live content
Published
before the event
is over.
An event lasts a day. Its content can last for months, if it's made well and published on time.
- Reels, stories and photos edited live and delivered within hours.
- A content team that understands the stage, the timing and the client.
- Clips for sponsors, press and the social channels of the venue, the brand and the suppliers.
- Aftermovie, gallery and a keepsake landing page for attendees.
● REC MC Group events
Remarca Lab · AI + Tech
AI and software
built for
events.
AI marketing and custom tools for venues, suppliers, large events and conventions. And all your campaigns in one place.
01 · AI marketing
Get recommended
Your tool.
Get recommended
by AI.
GEO to show up in ChatGPT, Gemini and Perplexity, multi-format and multilingual content, assistants that answer leads 24/7 and follow-up automations.
GEO / LLMAI contentAssistantsAutomation AI marketing 02 · Custom appsYour tool.
Not a template.
Venue and space management, supplier quotes, apps for large events and conventions, web proposals and data dashboards. Built for the way the industry actually works.
VenuesSuppliersConventionsLarge events Apps and toolsCampaignsVenue launchAnnual conventionSpring roadshowMICE newsletter
All your campaigns in one tool
Venue launch
- InstagramPublishing
- LinkedInScheduled
- NewsletterSent
- Google AdsActive
- Landing + QRCapturing
- Live contentEvent day
Remarca in numbers
+20years in the events industry
+45brands that have trusted the group
5offices: BCN · MAD · LDN · Puebla · CDMX
2continents, one team
Success stories
(theirs and ours)
Campaigns, experiences and events by Remarca and Marca Condal for some of the most demanding brands in the world. Hover. Drag.
Nº 01Event
Frontify
Clients
For the best brands in the world.
Remarca is part of MC Group: the same team that produces events for Google, Microsoft, Adobe, Intel, Cisco, Logitech, Dior and Nestlé. What we learnt inside their events is what we put to work for your brand.
Cases and events
Google
Microsoft
Adobe
Intel
Cisco
Logitech
Dior
Nestlé
Lindt
HP
Movistar
Meliá Hotels & Resorts
Continental
Mattel
Frontify
Dynatrace
TransPerfect
Esteve
Kave Home
Yealink
Amplifon
Spontex
Provital
Gurobi Optimization
Beso
Nothing is by chance.
Everything has a method.
FLUYO: our own method, inspired by Walt Disney's creative technique. Three "selves" that work separately so reality doesn't kill the dreams (or the other way round).
The Dreamer
Guarantees creativityIdeas with no logical filter. Brainstorming, SCAMPER, mind maps, the six thinking hats… anything goes to find the concept nobody else dares to pitch.
The Critic
Guarantees peace of mindAnalytical questions, constructive evaluation, pros and cons. What could happen if…? We measure how hard each idea is before it costs you money.
The Realist
Guarantees feasibilityTimings, production, quality control. We turn the idea into concrete, workable, measurable actions. Power is nothing without control.
From the blog
Practical guides to sell more events. No fluff.
Questions
(straight answers)
What people ask us before the first meeting.
What is an experiential marketing agency?
It's an agency that builds brands through experiences: events, activations, live campaigns and the content they generate. Instead of telling people what you do, it gets them to live it. At Remarca we apply it to a very specific niche: the events and MICE industry itself, and the brands that communicate live.
What does Remarca do for a venue or an event supplier?
We get you out of the pile. We define your positioning for the people who buy events (corporate, agencies, associations, incentives, congresses) and build the tools to sell it: website and landing pages with SEO, photo and video of your space or service, sales deck, social media, newsletter and acquisition campaigns.
What is live content?
It's content created, edited and published while the event is still happening: reels, stories, photos and clips ready within hours. It multiplies the event's reach, feeds the press and the sponsors, and turns one day into weeks of communication. Here's how we do it.
Why an agency specialised in events rather than a generalist one?
Because we speak your clients' language. We come from the industry: MC Group has spent years producing events for brands such as Google, Microsoft, Adobe and Lindt. We know what an event planner checks before asking for a quote, what a corporate client asks and which content converts in this market.
Do you use artificial intelligence?
Yes, with judgement. We use AI to produce more content in more languages, to make your brand show up when someone asks ChatGPT, Gemini or Perplexity for a venue or a supplier, and to automate lead handling. We also build custom apps and tools for venues, suppliers and large events. See AI marketing.
Where do you work?
From Barcelona and Madrid for the whole of Spain and Europe, with our own team in Latin America (Puebla and Mexico City). We're also in London.
How much does it cost to work with Remarca?
It depends on where you are and where you want to get to. We usually work with an initial project (strategy, website, audiovisual material, sales deck) and a monthly fee for social media, content, newsletter, SEO and ads. Ask us for a diagnosis and we'll send you a fixed proposal, no small print.
Happy being just another one?
Let's talk
Tell us what you sell, who to and where it hurts. Within 48 h we'll send you an honest diagnosis and where we'd start.
Get a diagnosis